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Evolving the club’s iconic home look, adidas unveil the Juventus home shirt for the 23/24 season. Designed for a new generation of Juventus fans, the shirt updates the club’s distinctive design heritage with a brushed zebra-style graphic, edged with bold yellow accents, and it will be worn on pitch for the first time against Cremonese on 14 May.
Juventus are well known for their iconic black and white stripe look. Sure that’s been played with in the past, but generally speaking it’s black and white stripes all the way. And do you know what else has black and white stripes? That’s right, a zebra. So, why not combine the two? That’s what Adidas have done for Juve’s 23/24 home shirt, tweaking the traditional look by making the stripes look like a zebra’s. Oh, and chucking in a splash of yellow for an added differential. Look, it’s not easy keeping traditional home shirts fresh, and do you know what, it actually works really well here.
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